If It Fits Your Macros 'IIFYM' And Flexible Dieting: The 5 Reasons Why It Doesn't Work
If you’re amongst the 800 million users on Instagram and you follow the latest and greatest fitness trends and dieting fads, then you’ve more than likely heard of If It Fits Your Macros ‘IIFYM’ and Flexible Dieting. From dripping ice cream cones, to monster glazed doughnuts, you have probably witnessed or know someone who is, “counting their macros.”